Project Title:
It wouldn't hurt if it was something "short and catchy", as long as it isn't arbitrary. ("SmartStep" is good, "Gufu" is not). A logo should be developed for the app.
Brief Description (Summary, Abstract):
Should state the nature of the problem to be solved, and the market/audience it is intended for. Brief description of functions and benefits. Should "sell" the application.
Target Audience(s) - with "detailed" demographic information:
Age range
General educational level
Computer/technology literacy
Technology access (own computer? network connection? broadband?)
Occupation
Environment (work, school, library...)
Socioeconomic group
Gender, Race, or Ethnic group if applicable
Language (specific terminology as well)
Special needs (disabilities)
Cultural preferences
Client or Collaborator (potential funding partner, content expertise, site for field testing):
Contact information
Organization web site
Brief description of company, institution or service (years in operation, clientel)
Similar/competitive products in genre:
How is the task accomplished now?
What are its flaws or limitations?
What is unique in your approach, how does your application add value?
Full Description:
Task Analysis (needs, desired outcomes)
Use model (environment, workflow)
Architecture (stand-alone or client/server...)
Repetoire of functionality (list of significant features)
Distribution and dissemination
Business model (retail, subscription?)
Support (user help, updates)
Special Requirements:
Novel input/output hardware (transducers and actuators)
Fabrication needs (props, environments)
Software development tools
Bibliography:
References, citations, credits